Contractor websites

Contractor website design: what it needs, what it costs.

A contractor website needs four things: your trades listed individually, real photos of finished jobs, phone and request form visible without scrolling, and your service area written out. There are three routes to get there: build it yourself, pay an agency once, or run it as a managed subscription from $179 a month. This page covers what each costs and how to pick.

What should a contractor website include?

Homeowners decide in minutes, often with a phone in one hand and your competitor's site in the other. Four blocks carry that decision:

Trades and services, listed individually. Not "full-service plumbing" but the specific jobs you take. That is what homeowners type, and that is how Google sorts you.
Real project photos. Finished work, ideally with the before shot. It replaces any amount of self-description and is the strongest proof a trades business has.
Contact with no detour. Phone number visible without scrolling, a request form, your hours, and a clear line on emergency calls. Nobody with water coming through a ceiling reads a subpage.
Service area in words. The towns and counties you cover, spelled out. A map pin alone is not readable by a search engine or an answer engine.

The long version, argued from the homeowner's side, is in What Belongs on a Contractor Website: The 7 Must-Have Pages. If you are also hiring, a real careers page pays for itself, see Hiring Page for Trades Businesses.

Builder, agency or subscription: which one pays off?

Route	Year 1 cost	Your time	Upkeep after launch
DIY builder	$120 to $600	High, ongoing	You
Agency build	$8,000 to $30,000	Medium, in review rounds	Retainer, usually extra
Mr.Site subscription	$2148 (Start plan)	A few questions, once	Always included

The difference is rarely the price. It is the time afterwards. A builder is cheap until you have to maintain it at 9pm. An agency build is good until the agency ships and nobody touches the site for three years. Price the three years of running it, not the launch. Full comparison on the pricing page, the flow on the process page.

What a contractor website costs with us

Start $179, Business $299, Business + Ads $499 per month plus applicable tax. No setup fee, no upcharge for SSL, mobile, hosting or maintenance. That covers the finished website, the ongoing operation, and the work on your visibility in Google and in AI answers. Change requests are online within 48 hours.

Your Google Business Profile and your website work as a pair

For a business that works a service area, the profile is half the job: it puts you on the map and into local results. The website closes the decision. Google cross-checks both, and a mismatch in name, address or phone number costs you visibility. How to connect them properly is in How to Connect Your Google Business Profile and Website, and the moves that actually shift local rankings are in Local SEO for Contractors.

Our plans

Three plans. No fine print.

Start

The complete web presence for your business. Fully built, permanently managed.

$179 per month, plus tax
Setup: $0

Your complete website, up to 5 pages, built and run by us
SEO and GEO optimization included (Google and AI answers)
Hosting, SSL, updates and mobile optimization included
Second language included (e.g. German)
2 change requests per month, implemented within 48 hours
Monthly visibility report
No minimum term: cancel anytime, effective end of month

Start now

02 Our recommendation

Business

Your website as an active sales channel, continuously extended.

$299 per month, plus tax
Setup: $0

Everything in Start, up to 12 pages
Landing pages for your campaigns
Monthly AI visibility measurement (ChatGPT, Perplexity)
4 change requests per month, implemented within 48 hours
Priority handling in our workshop

Start now

Business + Ads

Everything in Business, plus Google ads that bring inquiries.

$499 per month, plus tax
Setup: $0

Everything in Business, up to 12 pages
Google ads with ad budget included
Campaign for your most important service in your service area
Setup, ads and ongoing optimization by our Google Partner team
Monthly results report

Start now

In every plan

SSL
Hosting
Mobile optimisation
Care
SEO and GEO optimisation

You pay no surcharges for any of it; we don’t sell you the basics as extras.

Change requests

New opening hours, a team photo, a fresh paragraph? That is a change request: one email with connected small adjustments. We implement your monthly quota within 48 hours; every additional request is $49. Larger rebuilds get a fixed-price quote up front.

Prices and tax

All prices are in US dollars, net of tax; applicable tax is added at checkout. If you order as a business from an EU country, please enter your VAT identification number during checkout. We then invoice without VAT (reverse charge procedure).

Frequently asked

Contractor websites, answered briefly.

01 How much does a contractor website cost?

Market ranges are wide. A DIY builder runs $120 to $600 a year plus your own hours. An agency build is $8,000 to $30,000 once, plus a maintenance retainer. With us, a finished and managed website is $179, $299, $499 a month plus applicable tax, with no setup fee and no upcharges for SSL, mobile or maintenance.

02 What should a contractor website include?

Four things carry the page: your trades and services listed individually, real project photos from finished jobs, phone and request form visible without scrolling along with your emergency policy, and your service area written out in words. A homeowner with a burst pipe at midnight does not read a subpage.

03 Do I still need a website if I have a Google Business Profile?

The profile puts you on the map, the website closes the decision. They work together: Google cross-checks the name, address and phone number on your profile against your site, and mismatches cost visibility. Without a linked site, the profile also lacks the depth that turns a click into a call.

04 I have no time to manage a website. How does this work?

You answer a handful of questions about your business once, then we take over. Build, copy, technology, hosting, maintenance and visibility sit with us, not with you. Change requests go out by email or form and are online within 48 hours. Everything runs online, with no meetings to schedule.

05 Is a website builder like Wix or Squarespace enough for a contractor?

On price, yes. Measured in your hours, rarely. With a builder you design, write and maintain the site yourself, and not once but continuously. That is exactly what slips when the day runs long. A half-finished site costs more trust than no site at all.

06 Will the site show up in ChatGPT and Google AI answers?

That is what we build for. More homeowners now ask an answer engine instead of a search engine, and those engines only cite what they can read cleanly: explicit services, service area and contact details, backed by structured data. It is part of every plan, not an add-on.

You run your business. We run your website.

Choose a plan Ask first